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How to Successfully Brand Your Business to the K-12 Audience

You may have noticed that lots of stores like Walmart and Target use a very basic technique for reaching kids. They put products at eye level, basically guaranteeing they’re going to be able to reach what they want. As kids get older, they can reach a little higher. So that Playstation video game is a…

Three Ways Our Newsletters Create Value For Your Company

Communication is great for companies, and newsletters are time-tested communication tools. For small businesses, email newsletters can be the primary way to reach customers, brand a product, and offer company news. Even the world’s biggest companies frequently rely on email newsletters to announce promotions, announce a service, and build a bigger subscription database. Successful successful…

Hide The Homework, and Other Great Tips for Getting Homework Done

Conventional wisdom has us believe that homework needs to be done at a desk in a quiet room in one sitting until finished.  Does it really?  Homework can be a daily struggle for many families, especially those with students that have trouble getting started and sustaining focus. Let’s face it, for most kids homework is…

In a Competitive Landscape, Newsletters Are The Best Kept Secret

The School Communications Agency works with many excellent sponsors who help us fund Colorado school initiatives. We value this relationship very much. Sponsorship is an important investment, and we are proud to continue to offer a unique way to reach over 150,000 parents, multiple times per month through our digital newsletter program. As a channel…

28 Great Game Of Thrones Quotes To Engage Your Class

Fall might be in the air, but winter is coming. You know it, your friends know it, and there’s a good chance your students know it. With all the buzz about the hit HBO show, why not take the opportunity to infuse some great references in class? Really, there’s nothing more fun than making pop culture…

Why It’s More Important Than Ever For Businesses and Schools To Work Together

National and local businesses are among the most untapped school resources. Which is really interesting, because schools are in the business of fostering talented thinkers, innovators, and workers. On the business end, fostering talent at home reduces operational costs. It also helps local companies brand themselves as positive community stakeholders. For schools, creating partnerships with…

The School Communications Agency Has Good News For Colorado Schools

  Here’s a tip culled from the classroom. Telling people nice things is the best fremium model there is. All teachers have examples of this. I’d like to share one of my favorites. It goes back several years to when I was assigning classroom jobs like stacking the books, sorting the library, and wiping down…

Newsletters are Great For Efficient Fundraising

Given the overflow of information in our lives, it can be tempting to romanticize about our life before it went digital. Astoundingly, one research firm concluded that on average, Americans interact with their phones over 2,600 times per day. It’s true, digital connections can be as ephemeral as your phone’s news feed, yet we live…

Positive Messages Lead To Positive Results When Advertising to Parents

Sponsors, are you ready for an alarming statistic? According to a recent report conducted by Common Sense Media, kids aged 2-11 are exposed to over 25,000 ads per year. That’s almost 2,100 ads per month. Put another way, that’s an incredible 15 ads per hour. So yes, we truly live in advertising age. While it’s…

6 Practical Ideas For Summer Communication

When I was in school, we used to get our final report card mailed to us in the summer. This was before email, so I’d run to the mailbox every day a little bit anxious. We all get nervous about our grades, but what made me most anxious was finding out who my teachers for the next…