Blog

Try Vs Do

In the immortal words of Yoda, “Do. Or do not. There is no try.”  Statements like “I’ll try harder,” or “I’ll study harder” make me cringe.  We often say “I’ll try harder” after falling short of some goal. For example, when your kids do poorly on a test or you don’t achieve your ideal time…

Want a different outcome? Start with communication basics

Communication skills matter. Yet when it comes to our loved ones, sometimes we forget how to do it. Our choice of words, tone, and body language are the difference between productive conversations and the explosive ones where everybody shuts down.   We sometimes forget that our kids, even the teenage variety, are still children. They are…

Air traffic controllers & Your Kids Brains

I had the opportunity this past weekend to tour the air traffic control tower at Rocky Mountain Metropolitan Airport located just outside Denver, Colorado, RMMA. RMMA is a general aviation airport servicing everything from student pilots in small propeller planes to sophisticated business jets. Even huge tanker planes that fight wildfires throughout the Rocky Mountains fly…

Five Ways To Engage Students In Current Events

I’ll never forget one particular project that I gave my kids during a rainy afternoon. On this particular day indoor lunch and recess took up my lunch break so I gave them a quick independent project to give me a spare moment to eat. The project turned out to be an insightful one. I gave them…

What Information Do Parents Want From Schools

A Survey conducted by the National School Public Relations Association(NSPRA) looked at how parents want schools to communicate with them. One section of this survey focused on what information they want the schools to share. What News They Want When you are talking about what information parents want from their schools, most communications priorities are the…

Praise a Student, Change a Life

We Love To Get a Little Love There’s nothing like some well-deserved praise. It gets us moving. It helps us stay motivated. And it keeps our eye on the prize. There is a growing body of research that shows kids are no different. How so? It could be as simple (or complex) as brain development.…

A special thanks to our latest sponsors

We would like to extend a very warm welcome and a special thanks to our latest sponsors. They are helping The School Communications Agency create excellent learning opportunities for Colorado schools and students. Our latest sponsors include: Tagawa Gardens  Tarawa Gardens is one of Denver’s largest garden centers for Colorado and Rocky Mountain specific plants, flowers,…

Conversation Goes a Long Way in Building Responsive Communities

Do we communicate better today? “Of course we do,” you’re inclined to say. “I mean, I can text anyone in the world for free, I can check in on my kids at the playground down the street, breathe a sigh of relief, and get back to that email to my boss. Then, I can share…

How to Successfully Brand Your Business to the K-12 Audience

You may have noticed that lots of stores like Walmart and Target use a very basic technique for reaching kids. They put products at eye level, basically guaranteeing they’re going to be able to reach what they want. As kids get older, they can reach a little higher. So that Playstation video game is a…

8 New Rules For The 2017/18 School Year

School is back in full swing. With that comes a whole host of new engagement ideas. Some of the hottest trends right now are flipped classroom, backwards by design, and ideas centered around community engagement. Whatever your preferred method may be, there is no doubt that the face of education is changing as fast as innovation itself. (Do…